Easy to Understand Analytics

With Ingram iD, you can understand your advertisement’s impact with advanced metrics and detailed reporting, ensuring you get the most out of every ad campaign. 

The ability to understand the performance of your digital advertisements is crucial for maximizing your results and making your ads work for you. Ingram iD offers intuitive and comprehensive analytics that empower authors and publishers to make informed decisions with ease. 

Digital advertising platforms provide you with a mass amount of data that can be overwhelming and hard to navigate. Ingram iD breaks all that data down into four easy to understand metrics: impressions, clicks, click-through rate, and cost-per-click. These analytics provide you with a simple way to view your ad campaign’s success, saving you valuable time. 

Whether you’re looking to view your ad campaign’s performance as a whole or analyzing each specific advertisement, Ingram iD offers a clear and concise view of your advertising efforts. On the campaign level, data is aggregated to give you an overview of all of your ad’s analytics.

You can also take a more in-depth look at individual ads by clicking “View Details”. This allows you to compare ad performance and discover which ad platforms are working the best for you. 

Ingram iD makes it easy to know what kind of results to expect by offering an estimated amount of clicks based on budget and schedule at checkout. That way, you can know how much money to spend based on the results you wish to see.

In order to better understand how your ads are performing and compare them to the platforms’ averages, read this article.